Home Help Ad Format Directory LinkedIn All 15 LinkedIn ad formats (9 image, 6 video), grouped by placement category — the same specs the resizer exports.
Safe-zone values are pixels (top / bottom / left / right) at the format's native recommended resolution — keep text, logos, and CTAs out of those margins so platform UI doesn't cover them. Formats without a value have no platform-documented safe zone.
Single Image Format Type Aspect ratio Recommended size Minimum size Max file size Duration Codec Safe zone Single Image Landscape Image 1.91:1 1200 × 628 px 640 × 360 px 5MB — — — Single Image Square Image 1:1 1200 × 1200 px 400 × 400 px 5MB — — — Single Image Vertical Image 4:5 1080 × 1350 px 400 × 500 px 5MB — — —
Carousel Format Type Aspect ratio Recommended size Minimum size Max file size Duration Codec Safe zone Carousel Card Image 1:1 1080 × 1080 px 400 × 400 px 10MB — — — Carousel Vertical Image 4:5 1080 × 1350 px 400 × 500 px 10MB — — — Video Carousel Video 1:1 1080 × 1080 px 480 × 480 px 500MB 3–1800 s H.264 —
Document Format Type Aspect ratio Recommended size Minimum size Max file size Duration Codec Safe zone Document Ad Image 1:1 1080 × 1080 px 400 × 400 px 100MB — — —
Spotlight Format Type Aspect ratio Recommended size Minimum size Max file size Duration Codec Safe zone Spotlight Ad Image 1.2:1 300 × 250 px — 2MB — — —
Message Format Type Aspect ratio Recommended size Minimum size Max file size Duration Codec Safe zone Message Banner Image 1.2:1 300 × 250 px 300 × 250 px 2MB — — —
Event Format Type Aspect ratio Recommended size Minimum size Max file size Duration Codec Safe zone Event Image Image 4:1 1600 × 400 px 480 × 120 px 5MB — — —
Video Format Type Aspect ratio Recommended size Minimum size Max file size Duration Codec Safe zone Video Landscape Video 16:9 1920 × 1080 px 640 × 360 px 500MB 3–1800 s H.264 — Video Square Video 1:1 1080 × 1080 px 360 × 360 px 500MB 3–1800 s H.264 — Video Vertical Video 4:5 1080 × 1350 px 480 × 600 px 500MB 3–1800 s H.264 — Video Portrait Video 9:16 1080 × 1920 px 360 × 640 px 500MB 3–1800 s H.264 — Video Wide Video 1.91:1 1200 × 628 px 600 × 314 px 500MB 3–1800 s H.264 —